Loyee is now Alfa

Stream auto-qualified
accounts to each sales rep

Stop buying lists and spreading your team thin. Alfa AI agents work 24/7 to create a feed of curated, winnable accounts for your reps.

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Turn live market signals into target accounts

  • Alfa analyzes your pipeline, product, and market to reveal high-yield traits you’re missing, and recommends accounts that match them.

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Auto-fill each rep’s weekly account list

  • Keep every rep stocked with fresh, curated accounts. Alfa adds context: why they fit, what to say, and who to contact.

    No spreadsheets, no manual list surgery.

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Your private GTM learning loop

  • Alfa learns from wins/losses and continuously re-scores traits, upgrades account criteria, and shifts rep focus toward higher-yield accounts.

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4x response rate
2x account penetration
30% higher engagement
90% data accuracy

We've seen a 300% increase in email response rate. People just can appreciate and, resonate with the fact that you're reaching out because of something that has happened and can empathize with that a little bit more and more likely to give a response. It's gonna be top of mind for them. It's probably something that they are discussing internally, and that's definitely had a massive impact.

James Falconer
Head of Business Development

The ROI for implementing this in less than a month, we have 2x our outbound account penetration. So we have literally 1.5x our meetings booked from outbound because we're getting more responses per account.

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Keegan Otter
Head of Revenue

Our call connect rates are higher, our email response rates are higher, and not a higher by a couple of percentages. We're looking at 20% to 30% higher levels of engagement.

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Paul Bird
VP of Sales

We have over 90% accuracy in our data. I personally reviewed at least 700–800 accounts manually to cross-reference them with Alfa's data. One of our team members shared an experience, saying, 'I just signed a client who implemented HubSpot two weeks ago, and when I checked Loyee's data, it already showed that they were using HubSpot.' The data accuracy is, quite frankly, insane.

Eric Künzel
Senior AE

Before Alfa, we were navigating our market blindly, simply guessing our ideal customer profile, and struggling to balance strategic focus with execution speed.
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Now, Alfa pinpoints exactly who our customers are and identifies high-value opportunities that fit our ICP.
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With 90% of our efforts focused on the accounts that truly move the needle, Alfa enables us to align teams, prioritize with precision, and drive scalable growth that impresses the board.

Sean Jacobson
Chief Revenue Officer, Hearst

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It can take hours to research a company and make the right connections.

Alfadoes all of this with the click of a button.

That is saving the team time and money and allows them to get back to running and closing deals!

Travis Cox
AVP Commercial Sales, Pendo.io


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Alfa has the highest accuracy and transparency of any signal intelligence tool I've used. It’s incredibly flexible in setting up custom signals.

I ran an experiment comparing ZoomInfo, Apollo, and Alfa: ZoomInfo found 27 hits, Apollo couldn’t pull enough data because of my subscription limits, but Alfa identified 128 hits - 79 of which were hot.

Best part is, Alfa shows exactly why they were scored high.

Liv Porter
Head of GTM, Gray Swan AI

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Alfa helps my sales reps focus their time on the right accounts by identifying which accounts have the highest potential.

It eliminates the need to dig through endless data, saving me at least 8 hours a week and ensuring my team spends their time where it matters most.

Mallorie Maranda
VP Sales, Workramp




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Who is Alfa for?

B2B go-to-market teams (Sales, RevOps, SDR/BDR, Marketing) at growing SaaS, fintech, and industrial tech companies that want higher win rates and cleaner pipeline.

How is Alfa different to Apollo/Zoominfo

Databases give you more names; Alfa gives you the right accounts, inspired by closed-wons, ranked by real-time signals, researched by AI agents, and ready to be won, straight to your CRM.

What integrations does Alfa offer?

CRMs: Salesforce, HubSpot, Attio
Sales Engagement Tools: Apollo, Outreach, Salesloft
LinkedIn Automation Tools: Salesflow, Expandi, Apollo
Lead Gen & Enrichment Tools: Apollo, Fullenrich

Premium users also get API access and support.

Is Alfa an “AI SDR” tool?

Alfa is not an inbox blaster. Alfa is a targeting and planning brain for your GTM. Prioritization + context + CRM write-back for focused execution.

How is Alfa different to Clay?

Alfa is plug-and-play. You don't neet to hire a GTM engineer or agency. Clay is a powerful toolkit that often needs custom wiring, maintenance, and QA; Alfa studies your pipeline as well as product and auto-delivers ranked accounts with minimal setup.

How is Alfa different to agencies?

Agency search costs and hourly rates add up fast. Finding and vetting a reliable agency, onboarding them, and paying premium hourly rates creates delay and variable quality. Alfa removes search costs and delivers consistent, explainable outputs every day with software you can manage.

Does Alfa provide “Similar Leads”?

Yes. After a Closed-Won (or on demand) is logged in your CRM, Alfa finds look-alike accounts using unstructured signals (tech stack, org, go-to-market context), going beyond generic firmographics.

What if we sell to multiple segments?

Alfa models multiple ICPs (e.g., Mid-Market, different products) and give you distinct lists and plays per segment.