About Alfa
Building Alfa for the next era of growth
Selling has always come down to one thing: the right product, in front of the right person, at the right moment. AI made it cheap to ignore that — to blast everyone and hope. We think that's backwards. The opportunity was never reach — it was relevance.
Every company and every creator in the world has something relevant to sell to someone. Somewhere out there is a champion ready to buy it. The only thing missing is the intelligence connecting them at exactly the right time.
Alfa — named for Alpha Centauri, the brightest star in our neighboring sky 🌠 — is that layer: a swarm of AI agents that learns your product the way your top performer would, screening the universe of your market around the clock to find its brightest stars — surfacing who needs what you sell, why, and when.
We're building more than better outbound. With every deal closed, every product matched with its champion, the intelligence compounds. Alfa builds the operating system for a new economy — one that can grow itself every night.
Meet the Alfa Team
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Desirée-Jessica Pély, PhD
Co-founder, CEO
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Jacqueline-Amadea Pély
Co-founder, CPO
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Michael Pont
Co-founder, CTO
Backed by the best
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Ian McNish
LinkedIn Founding Team
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Jim Cavalieri
Salesforce Founding Team, CEO & Chair Office
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Angie Lal
Anthropic & Stripe Security Engineering
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Cailen D'Sa
Box & Dropbox First GTM Hire
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Ravi Belani
Stanford University & Alchemist Accelerator CEO
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Nitin Bhat
Heroku COO & CPO